Qwik Liner new sponsor of LVMS NASCAR Craftsman Truck Series race
Tuesday, October 30, 2007
America's fastest trucks will come to Las Vegas Motor Speedway in 2008 and find a new race sponsor.
Qwik Liner, one of the nation's leaders in truck bedliner coating, has signed on as a multi-year sponsor of LVMS's NASCAR
Craftsman Truck Series event. The event will be known as the Qwik Liner Las Vegas 350 and will be run Sept. 20, 2008 on the
high-banked, 1.5-mile superspeedway.
"It seems that there are more pickup trucks on the road than ever before," said LVMS general manager Chris Powell. "Qwik Liner
is a company that provides a valuable product to truck owners, and we are happy to have it as a partner in this event. This is
the company's first foray into NASCAR sponsorship, and we appreciate its decision to partner with Las Vegas Motor Speedway."
Based in Houston, Qwik Liner (www.qwikliner.com) manufactures and distributes spray-on, bedliner cartridge coating systems.
These systems are primarily used to protect the beds of pickup trucks but have many other applications including marine,
commercial and industrial uses.
"There's a natural tie-in between a spray-on bedliner brand like Qwik Liner and truck racing," said Juan Carlos
Martinez, managing partner of Qwik Liner. "We decided to use the NASCAR Craftsman Truck Series to create market
awareness and grow our business. We wanted to be associated with the biggest and best Truck event on the circuit, and that
is clearly at Las Vegas Motor Speedway."
Qwik Liner Las Vegas 350
The Qwik Liner Las Vegas 350 is a NASCAR Craftsman Truck Series race that takes place at Las Vegas Motor Speedway.
Upcoming Race: Sep 20: Qwik Liner Las Vegas 350